I’m stood on the ground floor of a white-washed town house in the heart of Soho. Levi’s are showcasing their stunning AW15 collections for Men’s and Women’s.
Inspired by a road trip through the great home town state of Levi’s, California, the collections play on warm tones of copper, emerald, tobacco and black. Think: camp fires on the beach, hiking up the mountains and sipping hot chocolate in a lodge.
The floors are split by gender and categories:
Red Tab (Mainline high street and wholesale)
Levi’s Vintage Clothing (High-end reproductions of Levi’s archive pieces)
Levi’s Made & Crafted (High-end, fashion led pieces)
Having a root through the different Menswear categories, I sprint across to a jacket from the Red Tab collection that has caught my eye – the Iconic Trucker reinvented in wool with a navy and black check (also coming in a green option!). I think that’s my winter jacket sorted!
As I look through each piece it becomes pretty clear that the Levi’s brand is pushing both stylish and practical looks, the more layered – the better!
There are a few jackets that really grab your attention as hero pieces, items you probably wouldn’t expect to find from Levi’s…
I can’t wait to get my hands on this camo print workwear jacket and layer it with a light-wash trucker and clash with a breton tee!
Levi’s Made & Crafted stole my heart! This rain coat is a dream in Burgundy – coat number 2: SORTED! The range this season is a lot more Rock’N’Roll graffiti inspired with grungy stripes, washed suede jackets, heavy check shirts and skinny jeans.
Loving the boat neckline of this Levi’s Vintage Clothing Breton tee! It seems stripes are a strong pattern for the brand across all of the collections for winter and aren’t only for Spring/Summer!
This collection is the strongest in design that I have seen in a long while, with contrasts in fabrics, prints and fits. The brand still offers it’s Iconic products in the classic Levi’s denim styles that you would expect but also has reinvented them for those of us who are into making a statement with our style choices!